Taking payments online

Making the most of digital donations: A practical guide to selecting and using online giving platforms

(Publication date: 09/10/14)

Online giving platforms have been in existence for over a decade and there are now a large number of operators offering a range of services. As charity supporters have become increasingly familiar with digital financial transactions, taking donations online has become essential.

Making the most of digital donations: A practical guide to selecting and using online giving platforms (PDF) offers organisations a strategic approach when choosing a provider and will be a valuable resource for all charities that are looking at how they can maximise their fundraising presence online by working with online giving platforms. The guide will also be particularly useful for smaller charities that may be less sure about how online giving platforms work or what they need to do when working with different partners.

As well as helping fundraisers and charities in developing their online presence to reach new supporters, it will also support people responsible for financial processes and procedure  in charities by enabling them to understand the practicalities of how online giving platforms work alongside due diligence checks that each charity should be aware of.

Making the most of digital donations: A practical guide to selecting and using online giving platforms is by Charity Finance Group (CFG) and the Institute of Fundraising (IoF), sponsored by and produced in collaboration with Crowe Clark Whitehill (CCW).

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